With 95% of us shopping online, 24 hours a day and 365 days a week, having an online shop is essential for any ambitious retailer, and to have one that can withstand the bombardment of eager sale shoppers is vital. Consumer expectation of the home shopping experience is high and any glitch, no matter how small, will see items remaining in baskets while customer s head off to buy similar goods from competitor sites. Would you want to take this risk? Certainly, the team at Kilkenny weren’t prepared to.
Kilkenny Shops, of which there are 12, are the ‘go to’ place for jewellery, homeware and accessories from the best of Irish designers. Their online shop is a showcase for people like Orla Kiely and Yvonne Ryan. Since its launch in 2008 the number of visitors to the online store has been steadily growing and the business thriving, especially during the May and November Sales. At these times the traffic to the site grows substantially and round the clock demand on the servers that host the store rockets. Kilkenny’s IT team engage us to work closely alongside them, offering support and reassurance at these high-pressure periods and throughout the year.